Greenville-Anderson Named as top housing hot spot for 2025 by National Association of Realtors®

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COLUMBIA, SC (December 16, 2024) – RealEstateRama – Greenville-Anderson South Carolina has been named one of 10 top hot spots for the 2025 housing market by the National Association of Realtors ® (NAR). This recognition is based on economic, demographic and housing factors predicted to significantly impact local markets as detailed in NAR’s newest report, Housing Hot Spots for 2025: Top Markets Amid Stabilizing Rates.

“We are thrilled to see Greenville recognized as one of the nation’s top housing hot spots, said Reah Smith, President of the South Carolina Association of REALTORS®, this recognition highlights the dynamic growth, affordability and quality of life that make Greenville such an attractive destination for homebuyers.”

NAR Chief Economist and Senior Vice President of Research Lawrence Yun revealed the 10 top housing hot spots, provided a 2025 real estate and economic outlook and reviewed the 2024 housing market during NAR’s sixth annual Real Estate Forecast Summit: The Year Ahead.

“Important factors common among the top performing markets in 2025 include available inventory at affordable price points, a better chance of unlocking low mortgage rates, higher income growth for young adults and net migration into specific metro areas,” said Yun.

The 10 Top Housing Hot Spots for 2025

In alphabetical order, the following 10 markets have been identified as the top performers for 2025 due to their strengths across several indicators. All areas offer a favorable financing environment – either with lower proportions of locked-in homeowners or lower mortgage rates. In addition, most of these markets outperform the national average in at least six of NAR’s 10 criteria (details in methodology below).

  • Boston-Cambridge-Newton, Massachusetts-New Hampshire
  • Charlotte-Concord-Gastonia, North Carolina-South Carolina
  • Grand Rapids-Kentwood, Michigan
  • Greenville-Anderson, South Carolina
  • Hartford-East-Hartford-Middletown, Connecticut
  • Indianapolis-Carmel-Anderson, Indiana
  • Kansas City, Missouri-Kansas
  • Knoxville, Tennessee
  • Phoenix-Mesa-Chandler, Arizona
  • San Antonio-New Braunfels, Texas

About Greenville/Anderson

Greenville-Anderson stands out as the area that checks off the most criteria on NAR’s top 10 list. This area particularly benefits from a strong net migration rate and affordability. The metro’s average mortgage rate of 6.9% in 2023 is well below the national average, providing additional relief for buyers. With 42% of homes categorized as starter homes and 43% of movers purchasing homes, Greenville offers accessibility and stability for families and young professionals alike.

Methodology for Housing Hot Spots for 2025

NAR identified the 2025 housing hot spots by analyzing how each area performs relative to the national level across the following 10 key economic, demographic and housing factors: 1) Share of locked-in homeowners; 2) Average mortgage rate; 3) Job growth; 4) Share of millennial renters who can afford to buy a home; 5) Net migration to population ratio; 6) Share of households reaching homebuying age in the next five years; 7) Share of out-of-state movers purchasing a home; 8) Share of homeowners surpassing the average length of tenure; 9) Share of starter-owner occupied units and; 10) Home price appreciation.

About South Carolina REALTORS®

South Carolina REALTORS® (SCR), the largest professional trade association in the state, serves as the voice of real estate for more than 29,000 members involved in all aspects of the residential and commercial real estate industries. REALTOR® is a registered trademark that identifies a professional in real estate who subscribes to a strict code of ethics as a member of SCR and the National Association of REALTORS®.

About the National Association of Realtors®

As America’s largest trade association, the National Association of Realtors® is involved in all aspects of residential and commercial real estate. The term Realtor® is a registered collective membership mark that identifies a real estate professional who is a member of the National Association of Realtors® and subscribes to its strict Code of Ethics. For free consumer guides about navigating the homebuying and selling transaction processes – from written buyer agreements to negotiating compensation – visit facts.realtor.

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Information about NAR is available at nar.realtor. This and other news releases are posted in the newsroom at nar.realtor/newsroom

Contact: Sharon Stone, (803) 807-2125

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