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EMERYVILLE, CA - February 14, 2011 - (RealEstateRama) -- Home sellers continue to discount their asking price in an attempt to entice buyers to move towards a purchase according to a report issued by national real estatebrokerage ZipRealty (www.ziprealty.com; NASDAQ: ZIPR). ZipRealty’smonthly Price Reduction report, which is generated from a review of MLS-listed properties in 26 markets, shows that inventory is up a modest 2.81 percent from January 2010, but the total number of homes where sellers have cut the asking price at least once was up 17.6 percent. This double-digit growth in discounted homes may be another indicator of a sluggish market.